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Question

Mass Emails from Acumatica with unsubscribe support

  • March 9, 2026
  • 2 replies
  • 30 views

annais
Freshman I

Hi everyone,

What is the best practice for sending mass emails from Acumatica while staying compliant with email regulations?

For example, if we want to notify several hundred customers about a new product launch or upcoming price changes, what approach do you typically use? As far as I can see, Acumatica’s built-in mass email functionality does not support an unsubscribe link. 

How do you usually handle this? Do you manage opt-in / opt-out preferences inside Acumatica, add a custom unsubscribe mechanism, or send those communications through an external email platform (Mailchimp, HubSpot, etc.) integrated with Acumatica?

Would appreciate hearing how others are handling this.

2 replies

Samvel Petrosov
Jr Varsity II
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As far as I know the only close option to do this is by using the SendGrid.

Native CRM doesn’t have an option to create the link for unsubscribe action.


annais
Freshman I
  • Author
  • Freshman I
  • March 9, 2026

Thank you, ​@Samvel. We’ll look into this option then.