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Mass Emails from Acumatica with unsubscribe support

  • March 9, 2026
  • 2 replies
  • 41 views

annais
Freshman I

Hi everyone,

What is the best practice for sending mass emails from Acumatica while staying compliant with email regulations?

For example, if we want to notify several hundred customers about a new product launch or upcoming price changes, what approach do you typically use? As far as I can see, Acumatica’s built-in mass email functionality does not support an unsubscribe link. 

How do you usually handle this? Do you manage opt-in / opt-out preferences inside Acumatica, add a custom unsubscribe mechanism, or send those communications through an external email platform (Mailchimp, HubSpot, etc.) integrated with Acumatica?

Would appreciate hearing how others are handling this.

Best answer by Samvel Petrosov

As far as I know the only close option to do this is by using the SendGrid.

Native CRM doesn’t have an option to create the link for unsubscribe action.

2 replies

Samvel Petrosov
Jr Varsity III
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As far as I know the only close option to do this is by using the SendGrid.

Native CRM doesn’t have an option to create the link for unsubscribe action.


annais
Freshman I
  • Author
  • Freshman I
  • March 9, 2026

Thank you, ​@Samvel. We’ll look into this option then.